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Adicolor Yellow is a film of genre Science fiction directed by Neill Blomkamp released in USA on 1 january 2006

Adicolor Yellow (2006)

Adicolor Yellow
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Released in USA 1 january 2006
Length 4minutes
Directed by
Rating57% 2.852952.852952.852952.852952.85295

Yellow or Adicolor Yellow is a 2006 futuristic short film by director Neill Blomkamp, written by Terri Tatchell and Blomkamp. It was produced at the request of sportswear maker Adidas as a part of its "Adicolor" viral ads campaign, in which advertising agency IDEALOGUE gathered seven directors, assigning a different color to each of them, and asked them to produce a feature based on their emotional and creative response to the given color, later to be distributed in the form of podcasts.

The four-minute film, shot by Trent Opaloch in Blomkamp's usual handheld camera mockumentary style, deals with an Israeli robotic globe-trotter gone rogue.

Synopsis

The film begins by depicting the development process that eventually results in the creation of the main character. It is explained that in a robotics laboratory, five androids were created as part of an experiment, each one identified with a different color, but one turned out to be different. The yellow one developed the ability to think and learn, to the point that it escaped the facility in which it had been created and became a part of society for 18 months. Rather than seeing humans as enemies or a threat to its own survival, it was "making decisions, and observing us and learning." A SWAT team is sent after Yellow, chasing him through several countries and finally tracking him down in Shanghai. The film concludes during the encounter between the android and the SWAT team, with a voice over suggesting the birth of a new era, with AI becoming part of our society.

Trailer of Adicolor Yellow

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Source : Wikidata

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