The Ride is a documentary on professional bull riders. It was produced by Vice Media and directed by Meredith Danluck, after originally being created for VBS.tv. It premiered at the SXSW Film Festival in 2010.Synopsis
With event footage, bull riding, pyrotechnics, and big arena rock and roll, The Ride goes through the lives of professional cowboys on the Professional Bull Riders' circuit. The circuit is a tour of the top 45 bull riders in the world, consisting of roughly 32 stops a year around the US. The winner of the world title in Vegas also wins a million dollars.